Privacy Policy
Last updated: April 2026
This Privacy Policy explains how Morné Smit ("we", "us", or "our") collects, uses, and protects your personal information when you visit mornesmit.com. By using this website, you agree to the practices described here.
1. Who We Are
This website is operated by Morné Smit, working under the Emerse Group brand. If you have questions about how we handle your data, you can reach us at:
Email: takeaction@emersesales.com
Website: https://mornesmit.com
2. What Data We Collect
Information you give us directly
When you fill out a contact form, enquire about speaking or workshops, or subscribe to the newsletter, we collect:
- Your name
- Your email address
- Any message or information you choose to provide
Information we collect automatically
When you browse the site, certain data is collected automatically through cookies and tracking tools. This includes:
- Your IP address and general location
- Browser type and device information
- Pages you visit and how long you spend on them
- How you arrived at the site (referral source)
- Clicks and interactions on the page
3. How We Use Your Data
We use the information we collect to:
- Respond to your enquiries and messages
- Send you the newsletter you signed up for (via Go High Level or other marketing solutions)
- Process workshop or course bookings
- Understand how people use the site so we can improve it
- Run targeted advertising on social platforms including but not limited to LinkedIn
- Comply with legal obligations
4. Legal Basis for Processing (GDPR)
If you are based in the UK or EU, we process your data on the following legal grounds:
- Consent: where you have opted in to receive marketing communications
- Legitimate interests: for analytics and understanding website performance
- Contract: where processing is necessary to deliver a service you requested
- Legal obligation: where we are required to retain data by law
5. Third-Party Services
We use the following third-party services that may process your data:
- ActiveCampaign: email marketing and newsletter delivery
- LinkedIn Insight Tag: advertising retargeting and analytics on LinkedIn
- WordPress: website hosting and content management
- Google Analytics (if enabled): website traffic analysis
Each of these providers has their own privacy policy. We recommend reviewing them if you have specific concerns about how they handle data.
6. Cookies
We use cookies on this site. Please refer to our Cookie Policy (below) for full details on what cookies are set, why, and how you can manage them.
7. How Long We Keep Your Data
We do not keep your personal data longer than necessary. In general:
- Contact form submissions are retained for as long as needed to respond to your enquiry
- Newsletter subscribers remain on our list until they unsubscribe
- Analytics data is retained according to the settings of the relevant platform
8. Your Rights
Depending on where you are located, you may have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data ("right to be forgotten")
- Object to certain types of processing
- Request data portability
- Withdraw consent at any time (where processing is based on consent)
To exercise any of these rights, contact us at takeaction@emersesales.com. We will respond within 30 days.
9. Data Security
We take reasonable precautions to protect your data from unauthorized access, loss, or misuse. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
10. Links to Other Websites
This site contains links to external sites, including emersesales.com, jackdalysales.com, and the Emerse Sales Academy. Once you leave mornesmit.com, this Privacy Policy no longer applies. We encourage you to read the policies of any site you visit.
11. Children's Privacy
This website is not directed at children under the age of 13. We do not knowingly collect personal data from children. If you believe a child has provided us with their information, please contact us so we can delete it.
12. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the "last updated" date at the top. Continued use of the site after changes are made constitutes acceptance of the updated policy.
13. Contact
Questions about this policy? Get in touch:
Email: takeaction@emersesales.com
Website: https://mornesmit.com